Below a list that I have verified. The way I came up with this, in case you’d like to try your hand at creating a list from scratch, is I did the following:
- Typed in keywords into the Instagram search field and narrowed by “People.” I don’t care to search via hashtags, but I’d rather find hubs that feature work, so I’m looking for “people” or hubs/accounts. I searched a ton of things: couples, weddings, bride, elopement, proposal, etc.
- I found wedding photographers that were getting featured on those big hubs, like @TheKnot and I screenshot their hashtags. Now – some big wedding hubs require you to email or go through their website to submit a wedding/session. But others, you can use a hashtag. That was what I was looking for. I spot checked all the hashtags that the big photographers were using to see if they corresponded to a hub.
- I checked out “related tags” in hashtag search for verified hashtags. Most of these tend to be generic.
- I google searched “wedding photography hashtags instagram” and read through many articles. Most of these were pretty generic, honestly.
One of the most important thing you can do as a wedding photographer is to not only use hub specific tags – that’s great for gaining exposure – but I would use location and venue specific hashtags.
If I were to plan a wedding, let’s say in Charleston, SC – here’s what I would type in the search field:
charlestonwedding, southcarolinawedding, charlestonphotographers, southcarolinaweddingphotographers….
Then, I would search the venue. Why? Because more than likely, the FIRST thing a bride will decide is WHERE to have her wedding. Then, she’ll book the venue, and she’ll be browsing pictures of the venue on Instagram.
Then, I’ll search:
Don’t get too crazy here. Probably just need the main name of the venue unless they do a lot of other types of events. I’m probably only going to scroll through the tag with the most hits.
(Sneaky tip! Let’s say you’ve never shot a wedding at Lowndes Grove but you’re DYING to!!! I might tag some of your best shots to that tag, in the hopes that you’ll catch the eye of a bride looking to get married there…)
Now, you could use hub specific tags initially and then delete them after a week or so. Why? No one will see them – they’ll be too far down in hashtag search. Ain’t nobody gonna scroll forever. So – let’s say you put in your first comment 30 hashtags that might land you a feature. Cool. After a week, delete that comment and add a comment with location and venue specific tags.
I apologize that the list isn’t categorized a bit better, I had to do this quickly. I will tell you – go through your current list (if you have one) and make sure that the tags you use actually mean something. Even big wedding photographers use hashtags that sound good, but I could not find any hub they corresponded to, at all. And again, I omited tags that were for wedding magazines that require you to submit your pictures online. I think those definitely have merit and you should do that, but for my purposes, these are just to get featured on a hub.
#bridesproposals #howheasked #she_saidyes
#couplegoals #muchlove_ig #momentsovermountains #radlovestories #radstorytellers #anotherwildstory
#heyheyhellomay (AUS & NZ)